Montana Meth Project

A series of print ads by Venables Bell & Partners, LA, to warn teenagers of the 'party' drugs effects. This campaign helped make math the nations number one drug issue in the USA. These adverts really work because they subject you to the reality of taking methamphetamine and it's effects both physically and mentally. They use the shock tactic to show the harsh consequences of using hard core drugs. The aim is to scare naive teenagers (T.A.) into not using the drugs.